For further information, please contact:

Arthur Salyer
Carttronics, LLC
619-696-5133
art.salyer@carttronics.com

Ronald Margulis
RAM Communications
908.232.3230
ron@rampr.com

Carttronics Introduces New Shopping Cart Loss
Prevention Solution

Chicago -- May 6, 2001 -- Carttronics L.L.C., the worldwide leader in shopping cart loss prevention systems, has launched a new version of its best selling CAPSŪ shopping cart loss prevention system at the Food Marketing Institute's Annual Convention here today. CAPSŪ 2000EX integrates a number of new design features to improve durability, weather/water resistance, battery life and overall system reliability. In addition, to highlight the improved reliability of CAPS 2000EX, Carttronics is now including a 2-year manufacturer warranty, including quarterly preventative maintenance visits.

"This warranty is the most extensive in the industry and twice that of the competition," said Art Salyer, President & CEO. "We have a strong commitment to our customers to provide a cost effective solution with predictable total cost of ownership. With our optional extended warranty program for maintenance beyond the warranty period, the retailer can maintain the CAPS solution at a predictable cost almost indefinitely."

The CAPS 2000EX system differentiates itself from the competition with a modular design that allows for a more reliable and robust sealed unit. More importantly, it allows for field maintenance/repair rather than complete replacement of the unit.

"CAPS 2000EX uses the latest technology to help retailers control their shopping cart costs and maintain an adequate stock of carts to meet consumer demand. More specifically, the new product helps retailers ensure that they are not losing sales due to the lack of carts," said Salyer.

"Also, by doubling the warranty period to two years, we are showing retailers how confident we are in our product line. And, with the optional extended warranty for three or more years, a retailer can maintain a solution to its cart loss problems almost indefinitely."

The CAPS 2000EX system starts with a perimeter antenna wire buried in a narrow slot around the retail site and an electronic locking caster installed on each cart. Whenever someone attempts to remove a cart from the site, the caster locks to disable the cart. The cart remains disabled until it is reset using the Carttronics hand-held reset controller.

About Carttronics
Based in San Diego, Carttronics, L.L.C. is the manufacturer of CAPSŪ (Cart Anti-Theft Protection System), a proprietary electronic system to stop the removal of shopping carts from retail sites. Carttronics was founded in April 1997 to bring the product to the market, and began commercial sales in July 1998. Carttronics lists as customers many of the premier retail chains in North America, including Safeway, Kroger, Wal-Mart, Kmart, SUPERVALU, Giant Food and Albertson's, along with international sales in Canada, the U.K., The Netherlands, France and Germany. Additional information can be found at www.carttronics.com.

 

 

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